New York Times' LENS To Launch Global "Moment In Time" On Sunday
NEW YORK, NY (April 27, 2010) – Editors for the LENS blog at The New York Times are about to launch a project called "A Moment In Time," where hopefully thousands of people around the world will be photographing at the same moment next Sunday and then submitting their images to a gallery in the LENS blog.
"We are asking participant to think about their subject in advance and to consider how to represent themselves, and their community, with one image," LENS editor James Estrin said. In addition to working on LENS he's also a senior staff photographer for the Times.
Estrin said, "To start the process, we suggest these categories: Community, Nature and Environment, Family, Work, Play, Arts, Religion, and Social Issues."
"A Moment In Time" has as its goal the hope of capturing, around the world, people in their lives at nearly the same moment, 15:00:00 GMT on Sunday, May 2, 2010.
"That's 8 a.m. in the morning in Los Angeles, 11 a.m. in New York and Santo Domingo, 4 p.m. in Algiers and London, 7 p.m. in Moscow, and 11 p.m. in Beijing," Estrin explained.
On the morning of the project a Web link will go live where photographers around the world can submit their photographs. "On the Web form photographers will be asked to categorize their photographs by location and subject and to include caption information," Estrin said. "The photos will appear quickly on the LENS blog and on www.nytimes.com and you'll be able to sort them by country, topic, or how they were ranked by readers. They will also be able to be viewed randomly. And some will be spotlighted on the LENS blog."
Estrin said the Times editors understand that not everyone will be able to hit 15:00:00 GMT "exactly," but they ask, "Please do your best to stay within a few minutes of the target time."
The Web link that will go live for uploading on the project's day is http://submit.nytimes.com/moment.
Photographers who submit images to the project are asked to promise that the content is original, doesn't plagiarize from anyone, doesn't infringe on a copyright or trademark, doesn't violate anyone's rights, and isn't libelous or otherwise unlawful or misleading, Estrin said. He encourages anyone with questions or concerns about the project or their images to contact him at The New York Times.
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