Part Four: Blogging To Keep Them Coming Back

Deb Pang Davis. Photo by Mike Davis
Deb Pang Davis. Photo by Mike Davis

DURHAM, NC (September 4, 2013) – In the fourth installment of her five-part series, Deb Pang Davis gives advice on how to blog your way to increased brand recognition. She covers the importance of content that satisfies your audience, and gives tips on writing, design and managing the time commitment necessary to make your blog a marketing and branding asset. Also included in this installment are lists of helpful resources, examples of good blogs written by photographerswritten blogs, and online articles on writing blogs. 

In the previous parts of her series, she has discussed:

Part One:  Brand And Branding: Communicating You, starts here.

Part Two: Marketing Is Not A Dirty Word, begins here.

Part Three: Your Web Site Is Your "Mothership," begins here.

Part Four: Blogging To Keep Them Coming Back begins online here.

Pang Davis is an assistant professor in the Multimedia Photography & Design Department at S.I. Newhouse School of Public Communications where she teaches typography, Web, tablet, print and motion design. She also teaches marketing and branding for undergraduate and graduate students. Pang Davis continues to design print and interactive solutions for photographers and other right-brained entrepreneurs through her private consulting practice.